Here’s a New Way for Lawyers to Find Specialized Workers’ Compensation Law Firm Marketing


Law firms for injured workers can now tap into the most sophisticated digital, branding and advertising resources to support their mission and reach more potential clients because of a new alliance announced by Firmidable, a national workers’ compensation law firm marketing agency.

Firmidable has joined forces with the Workers’ Injury Law & Advocacy Group (WILG), a national professional organization for workers’ comp lawyers, by becoming a member of The Advocates of WILG.

The Advocates of WILG is a network designed to connect workers’ comp attorneys with specialized services to help their clients and strengthen their law practice operations.

“Workers’ comp law firms deal with a lot of challenges, from shifting state bar association regulations to an often intimidating internet legal marketplace to competition from aggressive personal injury lawyers,” said Doug Cardinale, senior account executive at Firmidable. “We’re thrilled to be joining The Advocates of WILG, where we can help America’s workers’ comp firms overcome these challenges to help more people after workplace injuries.”

Firmidable is the nation’s No. 1 workers’ comp law firm marketing agency. Now marking its 30th anniversary in lawyer marketing, the agency is based in New Orleans but works with law firms from Maine to Hawaii.

“For a workers’ comp law firm to be successful, it can’t speak to potential clients the same way you might with other types of legal clients,” said Nathan Chapman, president of Firmidable. “A law firm’s marketing needs to be finely tuned to its clients. At Firmidable, we adamantly put your audience first in strategy and messaging.”


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Workers’ comp lawyers around the country praise Firmidable’s approach:

“These are not your run-of-the-mill ad guys using cookie-cutter formats. Firmidable has proven to be a valuable alliance for strengthening our brand and getting good clients.”

– Daren Sarphie, Workers’ Compensation, LLC, Metairie, LA

“Firmidable ignited the most positive, optimistic and encouraging energy I have felt from my partners in many months. Everyone believes the future is brighter after considering the potentials and possibilities.”

– Bruce Rosenberg, Managing Partner, Taylor & Associates, Phoenix

“I’m not exactly sure how two lawyers from western South Dakota got hooked up with a marketing group from New Orleans over 25 years ago, but we are happy we did! Nathan and his team have taken the time to understand what we are trying to do, who we are trying to help, and why.”

– Michael Simpson, Julius & Simpson, Rapid City, SD

To learn more about customized workers’ compensation law firm marketing strategies, talk to Firmidable.

Firmidable has been a national expert in legal marketing for 30 years. It brings law firms customized, data-driven marketing strategies and services, including online and traditional media for a wide range of legal practices. From Maine to Hawaii, it has transformed the lives of attorneys—and their clients.

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About the Author: Mark Waller

Mark Waller is the senior writer/editor at Firmidable. He has written book-length websites for law firms, enhanced content on dozens of law firm sites for search engine optimization, written and optimized law firm Paid Search ads and developed scripts for law firm TV ads—helping firms across America grow their caseloads. Before he started in legal marketing, Mark’s writing and communications career included working for a university president and as a local journalist. He was a member of the staff at The Times-Picayune newspaper in New Orleans that won the Pulitzer Prize for its coverage of Hurricane Katrina.

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