Category: Digital Marketing for Lawyers

How Integrated Marketing Gets You More Legal Clients

How Integrated Marketing Gets You More Legal Clients

Let’s say you’re interviewing a new lawyer for your personal injury firm. His name’s Cooper. He makes a strong impression in his initial interview, so […]

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By Chris Branch | May 20, 2019 | Digital Marketing for Lawyers

Why Your Law Firm Marketing Should Start with Paid Search

Why Your Law Firm Marketing Should Start with Paid Search

Deploying a paid search advertising campaign used to be a nice add-on to your law firm’s digital marketing strategy. It gave your efforts to attract […]

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By Chris Branch | April 22, 2019 | Digital Marketing for Lawyers

How to Lead Legal Clients Straight to You: Paid Search

How to Lead Legal Clients Straight to You: Paid Search

Many of the best tools for growing your law firm—TV ads, billboards and a website focused on bringing in cases—can powerfully build your name and […]

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By Mark Waller | December 3, 2018 | Digital Marketing for Lawyers

7 Looming Technology Game Changers to Boost Your Legal Marketing

7 Looming Technology Game Changers to Boost Your Legal Marketing

If you want to get the most cases—and the most revenue—for your law firm, you need someone to take all the latest internet marketing trends […]

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By Mark Waller | May 1, 2018 | Digital Marketing for Lawyers

Renaming Your Law Firm: How to Avoid Mistakes

Renaming Your Law Firm: How to Avoid Mistakes

Renaming your law firm might seem simple. Add a partner. Subtract a partner. Change a practice area. But if you stop and dig into the […]

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By Will Chapman | April 17, 2018 | Digital Marketing for Lawyers

How to Hold On to Clients Who Reach Your Law Firm’s Landing Page

How to Hold On to Clients Who Reach Your Law Firm’s Landing Page

Tick. Tock. Tick. Tock. Someone clicked your law firm’s online ad and made it to your landing page. Now you’ve got 0-8 seconds to solidify […]

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By Ellie Platt | April 2, 2018 | Digital Marketing for Lawyers

Neuromarketing for Law Firms: Hack Your Potential Clients’ Brains

Neuromarketing for Law Firms: Hack Your Potential Clients’ Brains

When you’re trying to plan marketing for your law firm that truly moves your potential clients, you can consult numerous sources to guide you — […]

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By Douglas Thomas | February 15, 2018 | Digital Marketing for Lawyers

Live Chat for Attorneys: Why It Works

Live Chat for Attorneys: Why It Works

If someone reaches out to you through your law firm’s website — and you don’t respond quickly — you stand to lose them as a […]

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By Will Chapman | January 11, 2018 | Digital Marketing for Lawyers

Don’t Get Internet Marketing Wrong at Your Law Firm: Avoid 7 Digital Mistakes

Don’t Get Internet Marketing Wrong at Your Law Firm: Avoid 7 Digital Mistakes

Let’s say someone’s searching for a lawyer. They make their way to your law firm’s website. What are they hoping to find there? Definitely not […]

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By Mark Waller | December 6, 2017 | Digital Marketing for Lawyers

Voice Search Raises the Stakes for Your Law Firm’s Online Reviews

Voice Search Raises the Stakes for Your Law Firm’s Online Reviews

The internet voice assistants that seem to be spreading everywhere are calling more attention than ever to your law firm’s online reviews. If you ask […]

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By Kristina Heaton | November 9, 2017 | Digital Marketing for Lawyers

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