Category: Digital Marketing for Lawyers

Artificial Intelligence & Legal Advertising: What You Need To Know

Artificial Intelligence & Legal Advertising: What You Need To Know

Fashion, music, your toddler nephew and paid search advertising have this in common: If you haven’t spent much time with them lately, you’ll find that […]

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By Mike Crimmins | August 7, 2019 | Digital Marketing for Lawyers

To Win the Most Legal Clients, Make Your Website Run Quickly

To Win the Most Legal Clients, Make Your Website Run Quickly

Everyone dreads the slow status bar. In our mobile world, internet searching happens mostly on a phone browser. We search for movie times, random facts, […]

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By Chris Branch | July 15, 2019 | Digital Marketing for Lawyers

How Beefing Up Your Content Attracts More Legal Clients

How Beefing Up Your Content Attracts More Legal Clients

A decade ago, you could stuff your law firm’s website with countless short, targeted pages of content—no matter their quality—and find yourself at the top […]

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By Chris Branch | July 2, 2019 | Digital Marketing for Lawyers

How Integrated Marketing Gets You More Legal Clients

How Integrated Marketing Gets You More Legal Clients

Let’s say you’re interviewing a new lawyer for your personal injury firm. His name’s Cooper. He makes a strong impression in his initial interview, so […]

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By Chris Branch | May 20, 2019 | Digital Marketing for Lawyers

Why Your Law Firm Marketing Should Start with Paid Search

Why Your Law Firm Marketing Should Start with Paid Search

Deploying a paid search advertising campaign used to be a nice add-on to your law firm’s digital marketing strategy. It gave your efforts to attract […]

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By Chris Branch | April 22, 2019 | Digital Marketing for Lawyers

How to Lead Legal Clients Straight to You: Paid Search

How to Lead Legal Clients Straight to You: Paid Search

Start Your Firm’s Paid Search Campaign. Many of the best tools for growing your law firm—TV ads, billboards and a website focused on bringing in […]

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By Mark Waller | December 3, 2018 | Digital Marketing for Lawyers

7 Looming Technology Game Changers to Boost Your Legal Marketing

7 Looming Technology Game Changers to Boost Your Legal Marketing

If you want to get the most cases—and the most revenue—for your law firm, you need someone to take all the latest internet marketing trends […]

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By Mark Waller | May 1, 2018 | Digital Marketing for Lawyers

Renaming Your Law Firm: How to Avoid Mistakes

Renaming Your Law Firm: How to Avoid Mistakes

Get a Customized Renaming Strategy. Renaming your law firm might seem simple. Add a partner. Subtract a partner. Change a practice area. But if you […]

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By Will Chapman | April 17, 2018 | Digital Marketing for Lawyers

How to Hold On to Clients Who Reach Your Law Firm’s Landing Page

How to Hold On to Clients Who Reach Your Law Firm’s Landing Page

Tick. Tock. Tick. Tock. Someone clicked your law firm’s online ad and made it to your landing page. Now you’ve got 0-8 seconds to solidify […]

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By Ellie Platt | April 2, 2018 | Digital Marketing for Lawyers

Neuromarketing for Law Firms: Hack Your Potential Clients’ Brains

Neuromarketing for Law Firms: Hack Your Potential Clients’ Brains

When you’re trying to plan marketing for your law firm that truly moves your potential clients, you can consult numerous sources to guide you — […]

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By Douglas Thomas | February 15, 2018 | Digital Marketing for Lawyers

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