Law Firms: How Not To Mistake Advertising and Marketing
People use these two terms in the same breath: advertising and marketing. But they aren’t the same thing. When you’re trying to draw more clients […]
How Integrated Marketing Gets You More Legal Clients
Let’s say you’re interviewing a new lawyer for your personal injury firm. His name’s Cooper. He makes a strong impression in his initial interview, so […]
Why Your Law Firm Marketing Should Start with Paid Search
Deploying a paid search advertising campaign used to be a nice add-on to your law firm’s digital marketing strategy. It gave your efforts to attract […]
AWARD-WINNING LAWYER COMMERCIALS
Think of some celebrated television commercials and you might imagine majestic Clydesdale horses, drop-dead-gorgeous super-models or humorous talking geckos. So to receive praise—and even an […]
What Other Lawyers Did to Get More Cases: A Year in Review
When you’re trying to grow your law practice, you don’t have to start from scratch. You can find out what other law firms around the […]
How To Add Value to Your Law Firm TV Ads with Closed Captioning
You can reach more potential clients with your law firm’s television commercials by making a simple, low-cost addition: closed captioning. You might think this only […]
Legal Marketing Case Studies: What Happens When Firms Cut TV
Television’s in decline, and the future of your law firm marketing—and your strategy to get new cases and more revenue—is entirely on the internet. Right? […]
A Legal Marketing Year in Review
If you didn’t have time to read every Firmidable blog post in 2017, we forgive you. If you want a quick way to get the […]
Law Firm Branding: Strengthen the Core of Your Legal Marketing
Getting potential clients to choose your law firm has never been more challenging. Do a Google search for “disability lawyers in Phoenix, Arizona” and the […]
