Your TV Media Buyer Books Your Law Firm Advertising. But Then What?
If you’re responsible for your law firm’s television advertising, you may hire a media buyer or marketing agency to negotiate with the television stations for […]
Category: Legal Marketing
My Local Law Firm Website Gets (Odd) Kansas Traffic. Why?
Your law firm is not in Kansas anymore. But wait, what if your law firm was never, literally, in Kansas? And your firm’s website doesn’t […]
For Powerful Law Firm Marketing, Do These 7 Things
Watch a Recording of the Webcast For your law firm to prosper and grow, your law firm marketing can’t stand still, especially your digital marketing. […]
He’s Formidable: Founder of Firmidable Law Firm Marketing Wins Career Advertising Award
Nathan Chapman, founder and president of the Firmidable law firm marketing agency, received the top career achievement award for 2022 from the American Advertising Federation. […]
Streaming Lawyer Commercials: A Law Firm Guide on How to Advertise on CTV, OTT and YouTube.
If you think TV lawyer commercials are just for daytime broadcast television, there’s a whole new TV universe you should know about, and its name […]
Arizona Law Firm Taylor & Associates Selects Firmidable for Workers’ Compensation Marketing
We welcome to the Firmidable family the respected workers’ comp law firm Taylor & Associates. Based in Phoenix but serving the entire state of Arizona, […]
Here’s a New Way for Lawyers to Find Specialized Workers’ Compensation Law Firm Marketing
Law firms for injured workers can now tap into the most sophisticated digital, branding and advertising resources to support their mission and reach more potential […]
Avoid This Common Mistake When Measuring Your Law Firm Marketing
How do you measure the success of your law firm’s marketing campaign? That simple question can have a surprisingly complicated answer. Before we get to […]
In Bizarre 2020, How Was Lawyer TV Advertising? See Results from Morgan and Morgan, Firmidable
Lawyer advertising on television is not like any other kind of marketing—as you probably agree. So in 2020, a year like no other, how has […]
Should My Law Firm Keep Advertising in a Recession?
When the coronavirus crisis started, some law firm partners viewed it as a time to “mend the nets,” taking a moment during trying circumstances to […]