Category: Legal Marketing

Law Firms: How Not To Mistake Advertising and Marketing

Law Firms: How Not To Mistake Advertising and Marketing

People use these two terms in the same breath: advertising and marketing. But they aren’t the same thing. When you’re trying to draw more clients […]

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By Mark Waller | May 24, 2019 | Business Tips for Law Firms

How Integrated Marketing Gets You More Legal Clients

How Integrated Marketing Gets You More Legal Clients

Let’s say you’re interviewing a new lawyer for your personal injury firm. His name’s Cooper. He makes a strong impression in his initial interview, so […]

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By Chris Branch | May 20, 2019 | Digital Marketing for Lawyers

Why Your Law Firm Marketing Should Start with Paid Search

Why Your Law Firm Marketing Should Start with Paid Search

Deploying a paid search advertising campaign used to be a nice add-on to your law firm’s digital marketing strategy. It gave your efforts to attract […]

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By Chris Branch | April 22, 2019 | Digital Marketing for Lawyers

AWARD-WINNING LAWYER COMMERCIALS

AWARD-WINNING LAWYER COMMERCIALS

Think of some celebrated television commercials and you might imagine majestic Clydesdale horses, drop-dead-gorgeous super-models or humorous talking geckos. So to receive praise—and even an […]

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By Mark Waller | February 20, 2019 | Legal Marketing

What Other Lawyers Did to Get More Cases: A Year in Review

What Other Lawyers Did to Get More Cases: A Year in Review

When you’re trying to grow your law practice, you don’t have to start from scratch. You can find out what other law firms around the […]

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By Chris Branch | January 23, 2019 | Legal Marketing

How To Add Value to Your Law Firm TV Ads with Closed Captioning

How To Add Value to Your Law Firm TV Ads with Closed Captioning

You can reach more potential clients with your law firm’s television commercials by making a simple, low-cost addition: closed captioning. You might think this only […]

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By wpengine | August 23, 2018 | Legal Marketing

Legal Marketing Case Studies: What Happens When Firms Cut TV

Legal Marketing Case Studies: What Happens When Firms Cut TV

Television’s in decline, and the future of your law firm marketing—and your strategy to get new cases and more revenue—is entirely on the internet. Right? […]

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By Mark Waller | June 13, 2018 | Legal Marketing

A Legal Marketing Year in Review

A Legal Marketing Year in Review

If you didn’t have time to read every Firmidable blog post in 2017, we forgive you. If you want a quick way to get the […]

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By Mark Waller | January 9, 2018 | Legal Marketing

Law Firm Branding: Strengthen the Core of Your Legal Marketing

Law Firm Branding: Strengthen the Core of Your Legal Marketing

Getting potential clients to choose your law firm has never been more challenging. Do a Google search for “disability lawyers in Phoenix, Arizona” and the […]

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By Will Chapman | October 27, 2017 | Legal Marketing