Your Law Firm’s Website and the ADA: What You Need to Know

A recent U.S. Supreme Court decision is raising the importance of paying attention to whether your law firm’s website complies with the ADA.

As detailed by Bloomberg Law, the Supreme Court recently let a Ninth Circuit opinion stand that required Domino’s Pizza to make its website comply with the Americans with Disabilities Act. The result technically applies in the Ninth Circuit—Alaska, Arizona, California, Guam, Hawaii, Idaho, Montana, Nevada, Northern Mariana Islands, Oregon, and Washington—but could affect the whole country.

So ideally your website should be ADA compliant, but what does that mean? The ADA, after all, dates to 1990 and didn’t mention websites at all.

The answer can be complicated. But here are some major tenets of website accessibility to consider:

Really, having an accessible law firm website is about more than just ADA compliance.

At our legal marketing firm, we focus on how best to reach potential law firm clients on their terms.

Consider whether your legal practice serves people with injuries or chronic health problems, such as in personal injury, workers’ compensation, long-term disability, Social Security Disability or veterans’ disability cases.

If so, a website friendly to people with disabilities is a smart way to make it easy for your intended audience members to interact with you—and choose your firm to represent them.

The Bloomberg Law article noted that much uncertainty still surrounds exactly what businesses should do to make their websites ADA compliant. At a minimum, the article said, you should provide a telephone number where users of screen reading software can call for help.

But a basic first step is just asking your digital marketing agency for more information about website accessibility.

If you’re concerned about your website’s ADA compliance, the law firm digital marketing experts at Firmidable can discuss it with you.

Firmidable has been a national expert in legal marketing for almost 30 years. It brings law firms customized, data-driven marketing strategies and services, including online and traditional media for a wide range of legal practices. From Maine to Hawaii, it has transformed the lives of attorneys—and their clients.

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About the Author: Chris Branch

Chris BranchChris Branch is the Junior Digital Copywriter at Firmidable. When he's not crafting or strategizing legal marketing content, he's likely overly immersed in an LSU sporting event or trying to perfect his queso recipe.

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