Your TV Media Buyer Books Your Law Firm Advertising. But Then What?
If you’re responsible for your law firm’s television advertising, you may hire a media buyer or marketing agency to negotiate with the television stations for […]
Articles By: mwaller
My Local Law Firm Website Gets (Odd) Kansas Traffic. Why?
Your law firm is not in Kansas anymore. But wait, what if your law firm was never, literally, in Kansas? And your firm’s website doesn’t […]
For Powerful Law Firm Marketing, Do These 7 Things
Watch a Recording of the Webcast For your law firm to prosper and grow, your law firm marketing can’t stand still, especially your digital marketing. […]
Why You Should Consider Google’s New Local Services Ads for Lawyers
Early results for a new type of online advertising—Google Local Services Ads (LSAs) for lawyers—suggest you should seriously consider them at your law firm. Firmidable […]
He’s Formidable: Founder of Firmidable Law Firm Marketing Wins Career Advertising Award
Nathan Chapman, founder and president of the Firmidable law firm marketing agency, received the top career achievement award for 2022 from the American Advertising Federation. […]
Here’s a New Way for Lawyers to Find Specialized Workers’ Compensation Law Firm Marketing
Law firms for injured workers can now tap into the most sophisticated digital, branding and advertising resources to support their mission and reach more potential […]
Avoid This Common Mistake When Measuring Your Law Firm Marketing
How do you measure the success of your law firm’s marketing campaign? That simple question can have a surprisingly complicated answer. Before we get to […]
This News from Google Can Improve Your Law Firm Website Ranking
Google recently announced that it’s changing the way it ranks websites for 2021—including for law firms. The Google algorithm will now focus on a new […]
What are Google Local Service Ads for Lawyers?
Google has made a highly prominent digital advertising offering that lawyers, like you, need to know about: Local Services Ads (LSAs). LSAs offer you a […]
Should My Law Firm Keep Advertising in a Recession?
When the coronavirus crisis started, some law firm partners viewed it as a time to “mend the nets,” taking a moment during trying circumstances to […]