How Beefing Up Your Content Attracts More Legal Clients
A decade ago, you could stuff your law firm’s website with countless short, targeted pages of content—no matter their quality—and find yourself at the top […]
Legal Marketing Blog
Reach More Legal Clients With “Second-Screen Marketing”
Remember the phone book? In its heyday, it was a high-powered advertising machine. The book was indispensable; everyone cherished theirs. It contained the phone number […]
How Legal Intake Call Centers Help You Get Clients You Didn’t Know You Were Losing
Watch a Recording of the WebcastYour law firm, like any successful practice, tries hard to reel in qualified clients when they come to you. What […]
Law Firms: How Not To Mistake Advertising and Marketing
People use these two terms in the same breath: advertising and marketing. But they aren’t the same thing. When you’re trying to draw more clients […]
How Integrated Marketing Gets You More Legal Clients
Let’s say you’re interviewing a new lawyer for your personal injury firm. His name’s Cooper. He makes a strong impression in his initial interview, so […]
Why Your Law Firm Marketing Should Start with Paid Search
Deploying a paid search advertising campaign used to be a nice add-on to your law firm’s digital marketing strategy. It gave your efforts to attract […]
Coming In May: How To Make Your Firm Thrive
I want to share with you a tip about a legal conference taking place May 2-3 in Dallas. You should consider attending. As reflected in […]
Reputation Management: How to Protect Your Law Firm’s Online Image
Start Now on Improving Your Firm’s Profile.The lawyer reviews you get online can help your law firm thrive, or hold it back. But how do […]
AWARD-WINNING LAWYER COMMERCIALS
Think of some celebrated television commercials and you might imagine majestic Clydesdale horses, drop-dead-gorgeous super-models or humorous talking geckos. So to receive praise—and even an […]
How to Boost Your Legal Intake Process and Stop Losing Clients
Start Now on Improving Your Intakes. When a potential client reaches out to you, you face a 30-second test. React correctly, and your law firm […]